Glossar

Von A wie AGF Videoforschung bis Z wie zeitversetzte Nutzung – hier werden die wichtigsten Fachbegriffe der Bewegtbildforschung erläutert.

In-stream video ad

In-stream video ads refer to a form of online video advertising in which advertising messages are embedded in videos and run automatically. In most cases they cannot be skipped by users. In-stream video ads are further sub-divided into Linear video ads and Non-linear video ads.

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