Glossar

Von A wie AGF Videoforschung bis Z wie Zapping – hier werden die wichtigsten Fachbegriffe der Bewegtbildforschung erläutert.

OMG (Organisation der Mediaagenturen)

OMG is an acronym that stands for Organisation der Mediaagenturen (“Organization of Media Agencies”). It represents the interests of the advertising and media agencies vis-à-vis the media. As members of the governing bodies of AGF, its delegates participate in the monitoring and further development of the AGF system.

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