From A for AGF Videoforschung to Z for zapping, the most important technical terms in video research are explained here.

AGF evaluation software

The AGF analysis software equally covers the information and analysis needs of program research and advertising planning. The provided software can be categorized by its functions into the reporting system AGF SCOPE, the rough planning tool AGF REACH PLANNER®, the planning system PLAN TV, and the campaign monitoring system TV CONTROL.

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