TV Data
The AGF is the leading institution when it comes to finding out how much video content is being used. The AGF data is used by a large number of companies from a wide range of sectors and is regularly used to report on the success of TV offerings. Its elaborate measurement enables AGF to provide granular information on video usage, for example according to different age groups, gender and income or also according to preferences and consumer behavior. Here you will find examples of the top 10 daily programmes with the highest viewing figures as well as market shares for the past month and year.
Daily hit lists
Top 10 programmes
In the generation of the hit lists are included selected channels. 3:00 a.m. to 3:00 a.m., minimum programme length 5 minutes, provisionally weighted data
Daily top programmes (Total viewers)
| Date | Channel | Programme | Start time | Length | VP m | MS (%) |
|---|---|---|---|---|---|---|
| 25.07.2024 | ARD Das Erste | Tagesschau | 20:00 | 00:15 | 4.034 | 19.8% |
| 25.07.2024 | ZDF | sportstudio live-Olympia: Fußball GER/AUS FR | 19:00 | 01:39 | 4.031 | 21.3% |
| 25.07.2024 | ARD Das Erste | Der Barcelona-Krimi: Der Riss in allem | 20:15 | 01:28 | 4.007 | 19.0% |
| 25.07.2024 | ZDF | heute journal | 21:44 | 00:29 | 3.942 | 21.0% |
| 25.07.2024 | ZDF | heute | 19:51 | 00:07 | 3.524 | 18.6% |
| 25.07.2024 | ZDF | sportstudio live-Olympia: Handball GER/KOR FR Zus. | 21:03 | 00:06 | 3.219 | 15.4% |
| 25.07.2024 | ZDF | sportstudio live-Olympia: Moderation | 18:40 | 01:02 | 2.717 | 14.3% |
| 25.07.2024 | ZDF | SOKO Stuttgart | 17:51 | 00:42 | 2.379 | 20.6% |
| 25.07.2024 | ZDF | maybrit illner | 22:16 | 01:01 | 2.358 | 16.1% |
| 25.07.2024 | RTL | RTL AKTUELL | 18:44 | 00:20 | 2.280 | 15.9% |
Quelle: AGF Videoforschung; AGF SCOPE 1.7; 25.07.2024; Marktstandard: Bewegtbild; Auswertungstyp TV; produktbezogen; Paketnummer: 13890 vom 26.07.2024.
AGF holds all copyrights to the AGF data.
Daily top programmes (14 to 49 years)
| Date | Channel | Programme | Start time | Length | VP m | MS (%) |
|---|---|---|---|---|---|---|
| 25.07.2024 | ZDF | sportstudio live-Olympia: Fußball GER/AUS FR | 19:00 | 01:39 | 0.629 | 19.6% |
| 25.07.2024 | RTL | WAS VERDIENT DEUTSCHLAND? DAS GROSSE GEHALTSRANKING (2) Folge 6 | 20:15 | 01:29 | 0.565 | 15.4% |
| 25.07.2024 | ZDF | heute | 19:51 | 00:07 | 0.562 | 17.2% |
| 25.07.2024 | ARD Das Erste | Tagesschau | 20:00 | 00:15 | 0.541 | 14.8% |
| 25.07.2024 | RTL | RTL DIREKT | 22:14 | 00:20 | 0.508 | 15.8% |
| 25.07.2024 | ZDF | sportstudio live-Olympia: Handball GER/KOR FR Zus. | 21:03 | 00:06 | 0.479 | 13.1% |
| 25.07.2024 | RTL | GUTE ZEITEN, SCHLECHTE ZEITEN Folge 8069 | 19:39 | 00:21 | 0.454 | 13.5% |
| 25.07.2024 | ZDF | heute journal | 21:44 | 00:29 | 0.408 | 11.4% |
| 25.07.2024 | RTL | RTL AKTUELL | 18:44 | 00:20 | 0.390 | 18.2% |
| 25.07.2024 | RTL | STERN TV SPEZIAL: IM GRENZBEREICH - JAGD AUF SCHLEUSER UND SCHMUGGLER Folge 7 | 22:35 | 01:02 | 0.383 | 15.3% |
Quelle: AGF Videoforschung; AGF SCOPE 1.7; 25.07.2024; Marktstandard: Bewegtbild; Auswertungstyp TV; produktbezogen; Paketnummer: 13890 vom 26.07.2024.
AGF holds all copyrights to the AGF data.
Monthly market shares
Top 30 channels: June 2024
Monday to Sunday, 3:00 a.m. to 3:00 a.m., final weighted data
Market share (Total viewers)
| Channel | Market share |
|---|---|
| ZDF | 18.9% |
| ARD Das Erste | 15.5% |
| ARD-Dritte* | 12.0% |
| RTL | 7.6% |
| VOX* | 4.4% |
| VOX originär | 3.9% |
| SAT.1 | 3.8% |
| ZDFneo | 2.6% |
| Kabel Eins | 2.5% |
| ProSieben | 2.4% |
| NDR Fernsehen | 2.3% |
| RTLup | 2.3% |
| RTL ZWEI | 2.0% |
| WDR Fernsehen | 2.0% |
| MDR Fernsehen | 2.0% |
| SAT.1 GOLD | 1.9% |
| BR-Fernsehen | 1.9% |
| ZDFinfo | 1.8% |
| SWR / SR Fernsehen | 1.7% |
| NITRO | 1.4% |
| 3SAT | 1.2% |
| WELT* | 1.2% |
| arte | 1.2% |
| RBB Fernsehen | 1.2% |
| SUPER RTL | 1.1% |
| ONE | 1.1% |
| Nachrichten - TV | 1.1% |
| Sky Deutschland Gesamt | 1.0% |
| hr-fernsehen | 1.0% |
| SUPER RTL originär | 1.0% |
Quelle: AGF Videoforschung AGF SCOPE 1.7 01.06.2024-30.06.2024 Marktstandard: Bewegtbild Auswertungstyp TV-Zeitintervall nutzungsbezogen Paketnummer: 13787 vom 08.07.2024.
*contains more than one channel.
AGF holds all copyrights to the AGF data.
Market share (14 to 49 years)
| Channel | Market share |
|---|---|
| ZDF | 16.5% |
| ARD Das Erste | 15.4% |
| RTL | 8.9% |
| ProSieben | 5.4% |
| ARD-Dritte* | 5.2% |
| VOX* | 5.0% |
| VOX originär | 4.6% |
| SAT.1 | 4.5% |
| Kabel Eins | 3.3% |
| RTL ZWEI | 3.1% |
| ZDFinfo | 1.8% |
| NITRO | 1.7% |
| SUPER RTL | 1.7% |
| ZDFneo | 1.7% |
| RTLup | 1.6% |
| Sky Deutschland Gesamt | 1.5% |
| SUPER RTL originär | 1.4% |
| WELT* | 1.4% |
| Comedy Central Deutschland | 1.4% |
| ProSieben MAXX | 1.4% |
| COMEDY CENTRAL | 1.3% |
| DMAX | 1.3% |
| Kabel Eins Doku | 1.3% |
| Nachrichten - TV | 1.3% |
| SAT.1 GOLD | 1.2% |
| MDR Fernsehen | 1.1% |
| WDR Fernsehen | 1.0% |
| TLC | 1.0% |
| WELT MASTER | 1.0% |
| NDR Fernsehen | 0.9% |
Quelle: AGF Videoforschung AGF SCOPE 1.7 01.06.2024-30.06.2024 Marktstandard: Bewegtbild Auswertungstyp TV-Zeitintervall nutzungsbezogen Paketnummer: 13787 vom 08.07.2024.
*contains more than one channel.
AGF holds all copyrights to the AGF data.
Annual market shares
Top 30 channels: 2023
Monday to Sunday, 3:00 a.m. to 3:00 a.m., finally weighted data
| Channel | Market share |
|---|---|
| ZDF | 14.6% |
| ARD-Dritte | 13.8% |
| ARD Das Erste | 11.9% |
| RTL | 7.9% |
| VOX | 5.2% |
| VOX originär | 4.7% |
| SAT.1 | 4.7% |
| Kabel Eins | 3.2% |
| ProSieben | 3.0% |
| NDR Fernsehen | 2.6% |
| ZDFneo | 2.6% |
| RTLup | 2.5% |
| RTL ZWEI | 2.4% |
| WDR Fernsehen | 2.3% |
| MDR Fernsehen | 2.2% |
| SAT.1 GOLD | 2.1% |
| BR-Fernsehen | 2.1% |
| SWR / SR Fernsehen | 2.0% |
| NITRO | 1.8% |
| ZDFinfo | 1.8% |
| RBB Fernsehen | 1.4% |
| 3SAT | 1.4% |
| SUPER RTL | 1.3% |
| WELT | 1.2% |
| arte | 1.2% |
| SUPER RTL originär | 1.2% |
| ONE | 1.1% |
| Nachrichten - TV | 1.1% |
| hr-fernsehen | 1.1% |
| DMAX | 1.0% |
Quelle: AGF Videoforschung AGF SCOPE 1.4 01.01.2023-31.12.2023 Marktstandard: TV Auswertungstyp TV-Zeitintervall produktbezogen Paketnummer: 12685 vom 04.01.2024
*contains more than one channel.
AGF holds all copyrights to the AGF data.