Glossary
From A for AGF Videoforschung to Z for zapping, the most important technical terms in video research are explained here.
Evaluation
Evaluation refers to the analysis of the performance of media plans and advertising campaigns.
Back to listFrom A for AGF Videoforschung to Z for zapping, the most important technical terms in video research are explained here.
Evaluation refers to the analysis of the performance of media plans and advertising campaigns.
Back to list