From A for AGF Videoforschung to Z for zapping, the most important technical terms in video research are explained here.
With around 5,400 daily reporting, representatively selected households and the more than 11,000 people living in them, the AGF Panel represents one of the largest panels for measuring video reception worldwide. This represents the usage of people aged 3 and over in households with at least one streaming-capable device. The usage of this universe is representative for the Federal Republic of Germany as a whole as well as for the individual federal states. The panel is operated by GfK on behalf of AGF. More information on the panel here.Back to list